近日，爱德曼集团宣布成立Edible公司，以满足食品、饮料及烈酒领域的专业需求，专注于服务这一领域的客户。在持续变化的环境中不断为客户提供最好的服务始终是公司第一要旨， Edible的成立可以为食品、饮料行业的品牌带来更专业和前沿的见解、创新的想法和富有创新的解决方案。

　　在Edible品牌下公司可以更广泛的接触食品、饮料与烈酒领域的客户，为其提供卓越的专业服务。Edible公司独立于爱德曼团队，由行业专家和客户导向的团队组成，以保证客户信息的保密性与安全性。作为一个独立法律实体，Edible先期会以美国西海岸为基地，服务那里的客户。

　　Edible目前的客户名单上已有让人亮眼的名字：

　　· 通过与MATTER的紧密合作，Campari America已经成为Edible的第一个客户。该项目将会在旧金山实施。

　　· 最新加入的是雀巢的Nutrition/Gerber，这是雀巢公司非常有活力和生命力的业务组成部分。除了Nutrition/Gerber，Edible也在雀巢的合作名册中占得一席之地。

　　Edible英文介绍：

　　Edible, Inc. is a new specialist agency within the Daniel J. Edelman Holdings family of companies focused entirely on the food, beverage and spirits sector. Edible brings together cross-discipline expertise, cutting edge thinking and innovative ideas to offer an integrated team solution for our clients.

　　Food, beverage and spirits companies are increasingly seeking deeper expertise across various areas including strategy and creative, policy, nutrition science, issues management, corporate reputation, insights and analytics, consumer marketing and digital engagement. With the ever-changing environment we have reimagined how we work and how we can best support companies and organizations involved in the food, beverage and spirits sectors going forward.

　　Our teams include experts from each of these areas, allowing Edible to provide clients with the knowledge and focus to deliver insight-driven campaigns that meet their business objectives. As a separate legal entity within the Daniel J. Edelman Holdings family of companies, Edible operates distinctly from the other agency teams, while bringing best-in-class thinking to our clients.

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